With Mumbrella’s Sports Marketing Summit 2024 set for this week, an engaging session on the strategy and neuroscience behind sports content, delivered by the event’s headline partner, Nine ...
Moving from programming to advertising technology, Paramount Australia is launching a new converged advertising trading platform called Paramount Connect in January 2025. Paramount calls this “a ...
OOh!media has boosted its retail media division with the announcement of some huge names joining the team. First announcing the expansion of the retail media arm – now rebranded as reo – at ...
Bunnings is the most trusted brand in Australia for a third straight quarter, as a slew of once-trusted Australian institutions and brands tumble in the rankings. This is according to a Roy Morgan ...
Billionaire Bruce Gordon, owner of WIN and the biggest single shareholder in Nine, is suing shopping channel TVSN after it signed a deal with the Seven Network this year. According to the AFR ...
Design juggernaut Canva just launched a whimsical new brand system, complete with a bespoke new set of emojis designed to add fun and meaning to their customer interactions. It’s a genius move ...
Iconic boot brand Blundstone has released a global platform built on the backs of its international community of wearers, via Thinkerbell. The brand’s ‘WELL WORN’ campaign showcases ...
GroupM Australia has announced the appointment of a new group director of commerce strategy. The company publicly announced the news on Monday, confirming Leah Jackson for the role. Jackson, who ...
Missy Higgins has returned for The Second Act, her first album in six years, and her fourth #1 album in Australia. In doing so, she has knocked Sabrina Carpenter from the top of the Albums chart ...
Sydney Marathon seems almost certain to become one of the World Marathon Majors after a record-breaking 25,000 entrants competed on Sunday, placing the event in the same rare air as marathons in ...
Sports website The Sporting News is teaming up with beIN SPORTS “to commercialise its platform and sports content in Australia and New Zealand.” The announcement: Leading sports digital ...
Specsavers has dropped its latest ‘Should’ve’ campaign, this time headed up by a cult comedy filmmaker. Led by Declan Lowney, who has directed famous shows like Ted Lasso and Father Ted, the ...