Discover how this versatile format can elevate your brand's narrative -- from showcasing sequential stories to highlighting ...

First, YouTube subjugated viewers to longer unskippable ads. Now, not even pausing your screen will be an escape from them.

The e-commerce landscape is in a perpetual state of evolution, requiring brands to continuously adapt their strategies to ...

Advertising launches an all-new campaign featuring a rejuvenated look and feel.

The European Commission last year charged Google with favouring its own advertising services, opening its fourth case against ...

Google was handed what may be its biggest court defeat in company history this summer when a federal judge deemed its ...

Google is bringing more ads to YouTube, as you'll see them when you pause video playback - here's why that's not a bad idea.

The published version of Forbes' CMO newsletter delivers the latest news for chief marketing officers and other ...

Google has found another way to turn your eyeballs into money: by turning paused YouTube videos into a new real estate for ...

German media giant Axel Springer said Thursday it will break up its business by selling off its digital classifieds arm to US and Canadian investors, and focus on its core news outlets.

Google Ad Manager, Display and Video 360 and other properties could be $95 billion “behemoth,” trial exhibits show.

Google this year offered to sell its advertising marketplace Ad Exchange, or AdX, to end an EU antitrust investigation. But ...